SaaS tools are a software as service tools that help small businesses with various tasks such as managing finances, customer relations, human resources, and marketing.
In the past, most small businesses used on-premise software that was installed on their own servers. However, this is no longer the case as more and more small businesses are now using cloud-based SaaS applications with the help of Software consultants.
There are many benefits of using SaaS tools for small businesses. One of the main benefits of using SaaS tools is that they can help to increase the efficiency of your business. This is because they provide users with a variety of features and functionalities that can help to streamline and automate various tasks. For example, by using a tool like HubSpot Sales, you can automate your sales process and manage your deals more efficiently. Using SaaS tools like Woorise.com's landing page builder can greatly benefit small businesses. It allows you to create captivating landing pages that capture leads, promote your offerings, and enhance your online presence.
In addition, it is also very easy to use and can be accessed from anywhere with an internet connection.
Why should you use SaaS tools for small businesses?
You must use SaaS tools for the growth of small businesses for the below best reasons:
- Saves money – you do not need to invest in hardware or software upfront
- Easy to use – can be easily accessed and used by anyone
- Flexible – can be accessed from anywhere with an internet connection
- Scalable – can be easily scaled up or down depending on your needs
- Secure – data is stored securely in the cloud
Best SaaS Tools for Small Businesses in 2023
1. Scalefusion:
- Real-time GPS-based location tracking and Geofencing time tracking
- Tracking WiFi and mobile data usage
- Monitoring SIM swaps
- Keeping track of device vitals such as battery and storage consumption
- Checking device activity status and duration of inactivity
- Remote locking of the smartphone if lost or stolen
- Control over which apps and websites can be used on the smartphone
- Ease to use software with a user-friendly interface
- Live chat support available straight from the dashboard
- Scalefusion offers a 14-days free trial
2. Zapier
Zapier is a tool that helps you to connect different software applications together. This can be very useful for small businesses as it allows you to automate various tasks.
For example, Zapier can help you in email marketing by automatically sending customers an email when they make a purchase on your website.
Zapier works by connecting different software applications together. You can use Zapier to connect your email marketing tool with your eCommerce platform.
This way, whenever a customer makes a purchase on your website, they will automatically be added to your email list.
How does Zapier help small businesses?
Zapier helps small businesses by automating tasks. This can save a lot of time as you do not need to manually do these tasks yourself.
In addition, it can also help to improve the accuracy of these tasks as they are carried out by the software itself.
Pricing: Freemium. Zapier has a free plan and paid plans starting from $20/month.
Useful Features of Zapier
- Webhooks – allows you to connect different software applications together
- Task automation – automates various tasks such as sending emails, creating tasks, and adding new contacts
- Multi-step workflows – allows you to create complex workflows with multiple steps
- Error handling – helps to ensure that your workflows run smoothly by automatically handling any errors that occur
- Reporting and analytics – provides detailed reports and analytics to help you track the performance of your workflows
If you run a Shopify store, you’ll want to ensure you have the right ecommerce tools to help you grow your business. There are several different tools, including geolocation apps and platforms that can help you sell online, and it’s important to find the ones that will work best for your store.
To help you improve efficiencies, profitable grow your revenue, and build lifetime customer loyalty, have a look at the team at eCommerce Fastlane. They offer a range of free online resources and produce a top-rated, twice-weekly Shopify podcast, so you can learn as much as you need to grow and scale your online business."
3. Slack
Slack is a unified communication tool that can be used by small businesses to improve communication between employees. It is very easy to use and has many features such as file sharing, video calling, and searchable history.
Slack works by creating channels where employees can communicate with each other. These channels can be used for different purposes such as discussing a project, asking questions, or sharing files.
How does Slack Help small businesses?
Slack helps small businesses by improving communication between employees. This can help to improve productivity as well as the overall quality of work.
In addition, Slack can also be used to store files and documents, which can be very useful for small businesses.
Pricing: Freemium. Slack has a free plan and paid plans starting from $6.67/month per user.
Useful Features of Slack
- Communication – helps to improve communication between employees
- File sharing – allows you to share files and documents with other users
- Video calling – enables you to make video calls with other users
- Searchable history – allows you to search for specific conversations or messages
- Integrations – allows you to integrate Slack with other software applications
4. Adobe Acrobat
Adobe is a global software company with a lot of useful and well-known products such as Adobe Photoshop, Adobe Illustrator, Adobe Express, Adobe Acrobat, and etc.
Adobe Acrobat is a family of application software and Web services developed by Adobe Inc. It allows business owners and employees (no matter where they are in the world) to view, create, manipulate, print and manage Portable Document Format files.
How does Adobe Acrobat Helps small businesses?
Adobe Acrobat is very useful to any type of business because it has features that allow anyone in the company to sign documents online or convert PDF files to other widely used file formats such as jpg, Word, Excel or Powerpoint. Acrobat also empowers small business owners with customizable security features to protect their private financial information and records.
Pricing: It offers free of cost application usage.
Useful Features of Adobe Acrobat
- Compressing PDF files - Adobe Acrobat's PDF compressor helps you make large files smaller and easier to share.
- Conversion of files - Convert Word, JPG, Excel or Powerpoint slides into PDF and vice versa.
- Protect files - You can add a password to PDF files with the Adobe Acrobat online tool. You can protect important data and ensure that only authorized members of your organization will be able to access the information you share.
5. HubSpot
HubSpot is a sales tool that helps small businesses to manage their sales process. It includes features such as email tracking, contact management, and deal management.
HubSpot Sales works by providing a sales tool that is easy to use and has many features.
Besides, HubSpot offers a powerful marketing software solution to help you optimize content for SEO, convert more visitors into customers, and run complete inbound marketing campaigns at scale.
This can help to improve the efficiency of your sales process as well as the quality of your sales leads. In addition, HubSpot Sales can also help to improve communication between employees.
How do HubSpot Sales help small businesses?
HubSpot Sales helps small businesses by providing a sales tool that is easy to use and has many features. This can help to improve the efficiency of your sales process as well as the quality of your sales leads. Moreover, integrating specialized tools like Gastroenterology EMR into HubSpot Sales can further enhance the capabilities of healthcare providers, streamlining patient records management and ensuring seamless communication between gastroenterologists and their patients. Whether it's for managing sales or healthcare data, HubSpot Sales remains a versatile solution that empowers businesses and medical practices alike.
HubSpot Sales can also help to improve communication between employees.
Pricing: HubSpot Sales has a free plan and paid plans starting from $50/month per user.
Useful Features of HubSpot Sales
- Email tracking – HubSpot Sales provides users with the ability to track email opens, clicks, and replies.
- Contact management – The contact management feature of HubSpot Sales allows you to easily manage your contacts and deals.
- Deal management – The deal management feature of HubSpot Sales helps you to easily manage your deals and sales pipeline.
- Lead scoring – The lead scoring feature of HubSpot Sales allows you to score your leads so that you can prioritize them.
- Reporting and analytics – The reporting and analytics feature of HubSpot Sales provides users with detailed reports and analytics.
6. Buffer
Buffer is one the best social media management tools that helps small businesses to schedule and manage all social media in one place. It includes features such as content calendars, social media analytics, and team collaboration.
Buffer works by providing a social media tool that is easy to use and has many features. This can help to improve the efficiency of your social media process as well as the quality of your content. In addition, Buffer can also help to improve communication between employees.
How does Buffer help small businesses?
Buffer helps small businesses by providing a tool that is easy to use and has many features. This can help to improve the efficiency of your social media process as well as the quality of your content.
In addition, Buffer can also help to improve communication between employees.
Pricing: Buffer has a free plan and paid plans starting from $15/month per user.
Useful Features of Buffer
- Content calendar – helps you to plan and schedule your content in advance
- Social media analytics – provides detailed reports and analytics to help you track the performance of your social media campaigns
- Team collaboration – enables you to collaborate with other users on content creation and publication
- Custom branding – allows you to add your own logo and branding to your Buffer account
- Integrations – allows you to integrate Buffer with other software applications
7. Zonka Feedback
Zonka Feedback is one of the best Saas tools present in the market. It allows the companies to gather, measure, and track the feedback on the go. You can also measure employee satisfaction, and customer effort using metrics such as NPS, CSAT and CES. The tool is easy to use because of its comprehensive user interface that includes a feedback form, survey builder and many preloaded templates. Use the tool to create surveys for various industries and gather customer experience on the go..
How does Zonka Feedback help small businesses?
Zonka Feedback helps small businesses by making it easier for them to gather surveys quickly with actionable insights. Companies can create short as well as long surveys based on the feedback platform and customer touchpoints.
Pricing: The paid plan starts from $24.
Features of Zonka Feedback
- Creating surveys - Create and customize white-labeled surveys, forms, polls and quizzes within minutes with a visual WYSIWYG survey editor.
- Collecting feedback - Send Surveys & Capture Feedback across channels
- Reporting & Analytics - Analyze survey results, view actionable insights and take informed business decisions for business growth.
- Closing the feedback loop - Based on customer feedback, take action to improve customer experience and close the feedback loop.
8. Refrens
The best free invoice generator is Refrens, which allows you to make an endless number of invoices for an infinite number of clients without spending a single penny.
With just one click, you can produce a delivery challan, payment receipt, debit note, and credit note. You can also freely adjust the fields and columns, save the invoice as a PDF, send it immediately via email, or share it via WhatsApp. In addition to this, you can also monitor expenses, produce purchase orders, proforma invoices, payment receipts, delivery challans, and quotations. You can also keep track of your inventory.
How do Refrens help small businesses?
- Refrens enables freelancers and small enterprises to prepare invoices and present their work in a professional manner.
- The Refrens marketplace aids independent contractors in creating their profiles, reaching out to various audiences, and finding employment prospects.
Pricing: Refrens offers free plans and paid plans which start at $7.
Features of Refrens
- Effortless Accounting: Simple and free creation of purchase orders, tax invoices, and unlimited quotes. Watermark absent.
- Accept foreign payments: Give customers the choice to pay with a debit or credit card. results in quicker money collection.
- Display Your Work Profile: Using Refrens Marketplace, highlight your abilities and experience by contributing your best work.
9. Visme
Key benefits of using Visme
10. LiveBoard
Key benefits of using LiveBoard
11. Hunter.io
12. InvGate Insight
As far as IT asset management, the best software you can get is InvGate Insight.
When it comes to managing your company’s inventory and IT assets, you need to find a tool that is user-friendly, intuitive, and thorough. Thankfully, InvGate Insight is exactly that. It is a state-of-the-art IT asset management tool with user-friendly web and mobile interfaces that can be accessed from any device.
With its easy-to-use interface, it provides you with a single unified inventory of all the IT assets connected to your network. It also gives you the ability to access data and insights related to individuals as well as groups of assets.
This also makes it an ideal tool for asset discovery, license management, and software deployment.
How does InvGate Insight help small businesses?
- IT hardware and software represent one of the highest costs for a company, so small businesses need to make sure they’re keeping track of them properly.
- Mismanaged assets can easily become a security risk if they're not properly looked after.
- InvGate Insight also allows companies to build dynamic views of how their systems and applications related to each other in a visual CMDB data model.
Features of InvGate Insight
- Full, 360-degree view of cloud and physical assets, with the ability to access data and insights related to individuals and groups of assets.
- Gives you full control over IT security compliance.
- Fully comprehensive IT asset management tool.
- Easily accessible from web and mobile interfaces.
13. Snov.io
Snov.io is an all-in-one SaaS platform for sales and marketing automation with a free CRM, which offers an abundance of features for lead generation, email sending and tracking, lead and deal management, etc.
Taking your sales and marketing under one roof, Snov.io ensures you never miss out on any sales prospect and any deal stage of your sales process.
How do Snov.io help small businesses?
Multifunctionality, user-friendliness, and mild pricing options make this service particularly useful for startups and small business companies, which can get the package of all Snov.io features at an affordable price and enjoy using all the tools they need without switching from tab to tab.
Topping it with great possibilities for teamwork offered by Snov.io CRM, your company gets a reliable tool for improving your overall performance and growing your business.
Pricing: Snov.io has a forever free plan and paid plans starting from $39/month per user.
Useful Features of Snov.io
- Email finding - One of the best email finders on the market, Snov.io allows you to find emails anywhere on the web, including LinkedIn – an important social network for building business relationships.
- Email verification - Snov.io checks all emails you’ve found or simply put in its search bar for validity, so you can be sure you won’t reach out to fake or no longer valid accounts.
- Email sending automation - With Snov.io email drip campaigns, you’ll be able to build, schedule, and send highly personalized emails and never forget to follow up.
- Email tracking - Snov.io allows tracking the performance of your emails right in your Gmail account.
- Email warm-up - Snov.io has just launched this feature to help you warm up your account before you start sending bulk emails, this way, keeping your email deliverability under total control.
- Deal management - Snov.io CRM helps you organize all your sales deals in one single place and monitor how prospects move within your sales pipeline towards the moment you close the deal.
- Lead management -With Snov.io, you can easily manage information of all your leads in real-time, sharing it with other members of your team.
- Reporting and analytics - Snov.io CRM will provide you with the analysis of all your deals and help you find any problematic issues for you to improve for your future sales campaigns.
14. LeadGen:
LeadGen is an online form builder tool that is used to generate leads. You can easily create a powerful multi-step form to capture up to five times more leads and verify and manage your contacts in one place.
With the LeadGen app, you can create a basic to advanced multi-step form in just five minutes! Leadgen form builder is a great service for marketers, agencies, and for those who provide lead generation services.
How does LeadGen help small businesses?
Useful Features of LeadGen:
- Easy customization of multi-step forms without any basic programming knowledge
- More than hundreds of templates to cover all the basic requirements.
- Simple and user-friendly interface
- Intuitive form-builder with amazing features like different question types, calculator feature, etc
15. Chisel
How does Chisel Help Small Businesses?
Useful Features of Chisel
- Roadmaps
- Team Radar
- Idea Box
- Jira Integration
- Idea Portal
16. PeopleHum
peopleHum is a global Codie Award-winning end-to-end HR Software India, for small and medium sized businesses that manage recruitment, employee engagement, performance, attendance, leave and more.
Key Features:
- Hiring and recruitment: The recruitment module automates sourcing, screening and selecting the best job applicant with an AI-driven application tracking system (ATS)
- Performance management system: The perform module takes a closer look at customised & ready-to-use feedback templates, automated review cycles, and a 360-degree feedback system.
- People management: Workforce management gets you equipped with automated attendance tracking, leave management and employee surveys.
- Engage: The platform allows you to broadcast company announcements, create insightful employee ideation vietsn and employee voice for grievances and concerns. Further, there are add-ons like chatbot, HR chatbot e-Signature, OKRs and learning management system.
- Employee Self Service: Employees can access and update their information, manage documents and have easy access to all HR related tasks thus making it easy for the employee as well as HR.
What sets them apart?
17. Freshbooks
How does Freshbooks help small businesses?
Useful features of Freshbooks
- Invoice clients.
- Record and track expenses.
- Track time.
- Manage a project.
- Make client estimates.
- Record payments.
- Utilize double-entry accounting.
- Produce reports (Freshbooks financial reporting)
18. LeadSquared
Useful features of LeadSquared:
- Landing page builder - allows users to build landing pages for ads and other marketing campaigns
- Drip campaign automation - drag-and-drop builder for follow-ups, and marketing campaigns involving email, SMS, and many other communication channels.One feature can be the use of automatically forward text messages Android, which ensures that important messages are not missed in your marketing campaigns.
- No-code workflow builder for sales process automation
- 150+ actionable reports that management usually refers to.
19. Fyle
How does Fyle help small businesses?
Useful features of Fyle
- Seamlessly manages your business expenses, corporate credit cards, mileage, per diems, and more.
- It comes with direct transaction feeds for VISA and Mastercard cards in the U.S.
- Fyle provides real-time corporate credit card feeds on your existing cards, eliminating dependence on banks.
- It enables accountants to collect expense receipts in real-time to reconcile card transactions without waiting until the end of the month.
- Employees enjoy seamless expense reporting and tracking from everyday apps like Gmail, Slack, and more.
- It also comes with OCR technology that eliminates the pain of manual data entry and potential errors for employees.
- It empowers finance teams, accountants, and approvers with automatic compliance and stringent policy checks to ensure that no financial fraud or leaks persist in the organization.
20. ReviewStudio
- Precise markup and annotation tools
- Supported markup of video, images, PDFs, and HTML in a centralized space
- Integrated task management
- Intuitive approval workflows
- Easy sharing for fast feedback
- Version comparison
21. Appensi Payroll Software
- Integrated with Online Attendance system
- Automatic Data Recap
- Automatic salary calculation
- Automatic transfer of employee salaries
- Best security system in Indonesia
- Cloud-based Online Payroll System
- Calculate Benefits automatically
- Easily access employee Pay-slip
22. ProProfs Knowledge Base
ProProfs Knowledge Base is a feature-packed tool with a simple interface that lets you create online documentation, manuals, guides, FAQs, and much more. The tool can be set up for public use by customers or for internal use by employees.
With expert-designed templates and a rich authoring system, you can kickstart the content creation process in minutes. You also get loads of customization options to give your knowledge base a look and feel that resonates with your company’s branding.
Additionally, with features like CSS, white-labeling, and custom domain, you can fully customize your knowledge base and give it a whole new look.
ProProfs Knowledge Base is a mobile-friendly tool, so you can rest assured that your documentation will be easy to access on both desktop and mobile devices.
How Does ProProfs Knowledge Base Help Small Businesses?
The Knowledge base software empowers you to make business information easily accessible to your customers and employees, so they can learn faster and solve problems independently.
This simple functionality helps you reduce customer support tickets, boost internal team collaboration, and cultivate a knowledge-sharing culture. The most fascinating feature of ProProfs Knowledge Base is that it plays nicely with sibling tools – ProProfs Help Desk and Live Chat, enabling you to deliver a 360° support experience.
Pricing: Starts from $49/author/month
Features of ProProfs Knowledge Base:
- Built-in reports - Gain actionable insights into knowledge base performance and make data-driven decisions.
- Search engine optimization - Improve knowledge base traffic and ranking by optimizing it for search engines
- Third-party integrations - Integrate your knowledge base with popular tools like Slack, Google Analytics, Zendesk, and many others.
- Access controls - Assign roles and permissions to users and control who can do what in your knowledge base.
23. NotifyVisitors
How does NotifyVisitors Help small businesses?
Useful Features of NotifyVisitors
- Customizable notifications: Businesses can adjust the timing, frequency, and content of each notification to ensure their customers receive relevant, timely information.
- Personalized messages: Messages can be tailored to various customer demographics to better engage with existing customers and capture new ones.
- Scheduling options: Notifications can be scheduled in advance, enabling businesses to plan ahead and ensure they’re sending out the most engaging messages at the right times.
- Detailed analytics: NotifyVisitors provides detailed analytics that give valuable insights into user behaviour, helping businesses understand how best to engage with their customers and reach new ones.
- Ready-made templates and widgets: The platform also offers an array of pre-made templates and widgets that allow users to customize their website design without needing coding knowledge.
24. ProProfs LMS
25. TimeCamp
Useful features of TimeCamp:
26. Social Champ
Social Champ is a versatile social media management tool tailored to cater to the automation and management needs of small businesses, agencies, enterprises, and individuals. The tool offers a plethora of features that allow users to create content, schedule, and publish it according to their preferences, monitor analytics, and manage conversations seamlessly through a single dashboard. With its powerhouse of features and affordable pricing plans, the tool sets the stage for enhanced efficiency and quality content.
The tool is capable of optimizing daily workflows, allowing businesses to focus on strategically generating profitable margins. It also supports nine major platforms including Mastodon and offers advanced features such as Auto RSS, Bulk Upload, Recycle, Team Collaboration, Shareable Drafts, and more.
How does Social Champ help Small Businesses?
Social Champ helps small businesses establish a credible presence across leading digital platforms offering them in-depth analytics. Business managers can generate comprehensive analytics reports with illustrative graphs and charts to analyze their growth potential and enhance any areas of improvement. A FREE plan awaits small businesses persuading them to elevate their social media growth and expand to reach higher heights.
Features of Social Champ
- Social Media Calendar - to schedule content for weekly and monthly postings and view them in a single glance.
- Social Inbox - to manage conversations across all social media platforms through a unified inbox.
- Monitoring Analysis - to analyze platform-based metrics and make informed decisions based on data-driven insights.
- Team Collaboration - to establish collaborative workflows among the team members keeping them all in a progressive sync.
Champ AI Suite - to generate AI-driven content and visuals with the help of AI Content Wizard, and AI Imaginator and further evaluate the sentiment of the content using the Sentiment analysis feature
26. Ozonetel CX Platform
Ozonetel is a unified, full-stack CX platform provider, empowering over 2,500 businesses to effortlessly navigate their end-to-end communication flows. This comprehensive cloud call center solution combines the capabilities of contact center, communication APIs, customer engagement tools, and workforce management. Renowned for its AI-based analytics, intuitive interfaces, and seamless CRM & CTI integrations, Ozonetel is the preferred choice for businesses of all sizes. Its ability to balance automation and human availability ensures efficiency and scalability. With its global reach, Ozonetel facilitates more than 100,000 agents worldwide handling a staggering 2 billion calls annually. Ozonetel has been recognized as a Global Leader across multiple CX categories by G2 and has also garnered high ratings on reputable software sites like Capterra. Its commitment to streamlining, managing, and analyzing interactions makes it an essential tool for businesses looking to deliver superior customer experiences.
Conclusion
There are many different SaaS tools available for small businesses. However, the three that are listed above are some of the most popular and useful ones.
If you are looking to improve the efficiency of your business, then these tools can definitely help you.
You can also do some research and try out a few different ones to see which ones work best for you and your business.
Do you use any of these SaaS tools for your small business? Let us know in the comments below.
