Top 10 Online B2B Marketplaces in the USA for 2024

Top 10 Online B2B Marketplaces in the USA for 2024
October 20, 2023

It is amazing to witness the growth of online marketplaces in the world. Living in a digital world, people have gradually made it a regular part of their lives. In the USA, they have a leading online market whether it is a B2B or a B2C market. The surveys have shown incredible results in the growing number of online marketplaces. Amazon is among the leading marketplace with billions of visitors.

It is researched that by 2025, the online marketplace will rise up to $7 trillion. But how do you choose the one market? There are a boosting number to choose from. Below, the list shares the top 10 online marketplaces in the USA. It also has a detailed breakdown of every important aspect required. Moreover, it discusses the niche of the market. So, have a look at the top 10 online marketplaces in the USA.

The List to See for Finding Top 10 Online Marketplaces in the USA




Rating (Out of 5)



A robust B2B marketplace connecting manufacturers, suppliers, exporters, and anyone involved in B2B trade. Offers products from various niches.

★★★★☆ (4.5)



A popular marketplace in the USA, expanding from B2C to B2B, offering exclusive pricing for small businesses, free shipping, and a wide range of products.

★★★★☆ (4.4)



A subsidiary of Alibaba, one of the most visited online marketplaces in the USA, offering a secure system and competitive prices.

★★★★☆ (4.3)



Specialized in genuine products from around the world, known for trending items, such as clothing.

★★★☆☆ (3.8)



A favorite among Americans, both in-store and online, with a large customer base and advantages during holidays.

★★★★☆ (4.0)



An online B2C and B2B marketplace with a global account system, known for its popularity and consistent seller profiles.

★★★★☆ (4.1)



Similar to eBay, known for high-quality clothing, seller-centric, and no listing fees or hidden charges.

★★★★☆ (4.0)



A trending platform for household items, offering plans for businesses and helping retailers sell their products.

★★★★☆ (4.0)



A niche marketplace with handmade crafts and various factory-manufactured products, catering to a wide range of categories.

★★★☆☆ (3.9)



A third-party seller platform, known for its deals, partnerships, and the Target Partner Program offering 8% earnings.

★★★☆☆ (3.8)

Here is the detailed description of the Top 10 online marketplaces

1. Marketplace: eWorldTrade

At number#1 is eWorldtrade, which is a robust online marketplace where there are products available from every niche. eWorldtrade has revolutionized the market’s operational system to make it easier for the people around the world. It is a B2B platform serving manufacturers, suppliers, exporters, and anyone who wants to be involved in B2B trade.

You can find various products like tools, clothes, luggage, machinery, toys, and more. eWorldTrade operates throughout the USA and helps businesses in building extensive e-commerce solutions. When you join eWorldtrade, you become a huge part of the industry connecting with buyers and sellers from around the world. If you are a member, you can also access their directory and have an impeccable experience.

2. Marketplace: Amazon

Amazon is one of the world’s most liked and popular marketplaces in the USA expanding from a B2C to now a B2B market. You can become a part of Amazon even when you are a small business as they have integrated exclusive pricing for products. You can shop for supplies at a special discounted price. Amazon has a free shipping order and multiple payment options to make trade easier and maximize cash flow.

Amazon allows automation of business transactions, and shipping preferences. By joining eWorldTrade, you can also streamline contract negotiations. Moreover, Amazon or Amazon Business is an all-in-one place market with billions of products available from around the world.

3. Marketplace: AliExpress

Ali Express is another full-fledged subsidiary market of AliBaba, serving as an online marketplace. It is among the most visited online marketplaces in the USA, with 425.1 million monthly visitors. Whether you want to purchase women's clothing or purchase computer accessories, everything is stored at AliExpress.

For international transactions, AliExpress has created a secured system, to comfort their customers they have initiated the buyer’s protection program. You can also avail competitive prices for over a million products.

4. Marketplace: Wish is a specialized market in genuine products from around the world. There you can come across multiple products categorized or displayed in the window. Wish is more liked for its trending products available such as clothing.

The platform is operated in San Francisco, USA. Here, you can find products from minimum prices to everyday fresh sale items. It is one market to experience in America.

5. Marketplace: Walmart

Walmart is one of the favorite markets for Americans, it had a brick-and-mortar store and now an online store. Walmart has several affiliated stores such as; You can enroll as a seller and take the best advantages in holiday time. Walmart has a 30-day holiday practice to make you an expert in the game.

Walmart has a whopping customer base of 220M visitors per week. This place is best for those that are looking to make local sales or make them in person.

6. Marketplace: eBay

Another name to list is eBay, it is an online B2C and B2B market. Now, the marketplace is also known as eBay Business Supply. It is among the most popular markets in the USA with 689M visitors/month. They have secured massive traffic.

eBay has a global account system so; the selling criteria are the same everywhere. Sellers are asked to keep a consistent profile and keep a neat profile.

7. Marketplace: Bonanza

It is yet another American favorite like eBay. It is a seller’s favorite place and is known for high-quality clothing. Around 12,000 above sellers voted it to be the best place for online selling. Furthermore, Bonanza is also voted by 60,000 independent sellers in 2018.

After logging on to their website, you can shop for women's clothes, handbags, baby care, and much more. Bonanza is a more seller-centric place with no listing fee or hidden charges.

8. Marketplace: Wayfair

Wayfair is a trending name in the buying and selling market. For their clients, the platform has given plans required for businesses to become a part of the Wayfair clan. The platform is more known for household items.

Wayfair also offers to retailers to sell their products if they have become a certified and reliable client. They also help in getting reliable clients and may also offer to sell by themselves.

9. Marketplace: Etsy

Etsy is another targeted market in the USA, with niche handmade crafts and unique factory-manufactured products. One can join Etsy and sell different products from clothes to arts and crafts, toys, food, and bath. It is among the most significant markets that cater to large categories.

They have a huge line of visitors of around 266.31M and are known as the 19th largest market in the world.

10. Marketplace: Target

Target is a third-party seller platform and is very popular in America. The platform has achieved a fine name in the online sphere and has now become a top online marketplace in the USA. Their official website says to expect more and pay less. These are the qualities Target can stand out in the market.

When you visit the website, there are several deals available for buyers, and sellers. At Target you can become a partner with the brand you love. They offer an 8% earning with the target Partner Program.


In summary, the online marketplace landscape in the USA is thriving, offering a diverse range of options for businesses and consumers alike. From eWorldTrade's global B2B connections to Amazon's extensive product selection, and AliExpress's secure international transactions, these marketplaces cater to various needs. Walmart bridges the gap between physical and digital retail, while eBay and Bonanza remain popular choices. Wayfair specializes in household items, Etsy in crafting, and Target offers lucrative partnerships. As the digital marketplace landscape continues to evolve, these top 10 online B2B marketplaces are poised to play a pivotal role in shaping the future of e-commerce in the United States.